It's likely that you've noticed a new feature on Instagram for stories highlights. This feature has a lot more potential than one may think! Not only do you have the ability to feature various stories of your favorite moments, entrepreneurs and businesses can also use this to their advantage, here's how! 

Consistency is the key to creating a successful online strategy for a business. Successful businesses have specific attributes that are used on a consistent basis in order to create a solid brand. A brands attributes should be highly intertwined with one another and well thought out. 

You've had this idea for quite some time, and you've been waiting for the RIGHT moment to make a move and get started.

Many small business owners experience a slow season at some point during the year. Not only are there steps that you can take to help you change that. Learn social media tips that can help during slow season. 

Your goals should be results and impact driven, what results do you want to achieve and what positive impact do you bring to your community or other businesses. 

As marketers and business owners, we've found a system that works extremely well for us. We use it, we preach it, and we teach it. We get great results, and there is no greater satisfaction than when our clients achieve the same. 

As the owner of a new business, you know that you need to recycle your content. You also know it's important to blog and share value-packed content on a regular basis. What if you don't have a lot of time dedicated to write, yet you're not quite ready to hire someone to do it for you? 

You've been hearing more and more that offering value is the way to go! It's the best way to build your reputation, generate leads and grow your business. 

When I tell clients to lead with value on social media, this is the short list of questions that I receive from them.  

 Instagram has been a lead-generating machine for my business, and I've helped countless clients achieve the same results.

Social media ROI and Client retention have more in common than you think. Having a proper strategy in place for both can create killer results. 

Social Media ROI can be hard to understand, luckily with a few tricks you'll be able to identify what social media ROI really means. 

Instagram is on a mission, and they are going after all 3rd party applications that provide services in the form of "fake engagement" as well as anyone not being compliant with their terms of use. 

Finding your ideal clients can be hard. With the help of Twitter lists, you can create lists to attract and interact with your ideal clients.

Creating an epic retention strategy for your clients with social media is hard. Here are 4 social media tips to help you retain your clients.