Toronto is a city of opportunities.
If you have a dream and have the drive, you can start your business venture. As a Toronto social media manager, it call came clear to me once I realized how much I could do to help new businesses.
You see, every marketing dollar you spend is an investment into the future of your business. But what if I told you that you could reduce the amount of money you spend on marketing by having an effective social media campaign in place? Along with an SEO optimized website, a social media campaign can create a greater reach (if done right) over time than any amount of money you spend on various campaigns. Don’t get me wrong; paid Ads are great…...if done right.
As a Toronto social media manager, I have seen it ALL! I’ve seen companies invest thousands of dollars on Facebook ads and not see any ROI, why? Because they had not previously identified their audience and their ads created with a vague targeting. I’ve seen companies so popular in the city, yet put their social media accounts on the back burner. I’ve also seen companies not respond to their reviews on sites such as Tripadvisor and Yelp. I have news for you, all of these play such an important factor into your success. Sometimes you may not notice the effect right away, but unanswered comments (interactions) has to be one of the worst things you do for your business. This is when you know it’s time to get a Toronto social media manager (A.K.A me).
Now let’s talk social media management and why you should hire a social media manager. Social Media changes happen at the speed of light; platforms update their functionality, algorithms change faster than I can turn around, you want to be on top of your competitor’s game, so you need a social media manager. For those who don’t know too much about social media for business, the general population believes that a social media manager plays on social media, makes lovely photos and interacts with followers.
Although creating graphics, and creating engagement on your pages is a big part of our role, the core of it is creating effective strategies by identifying your audience, where your audience is, what they want to see and much more. Our job also includes making sure that we are consistently on top of new algorithm changes so that you get the best possible results. We research and educate ourselves. Because of the constant changes, we consistently attend various workshops, training and mastermind groups. We are your best possible option at finding success with social media.
Let’s recap a few, only a few of the things social media managers can help you with!
- Do in-depth social media audits along with providing you with an implementable action plan.
- Do influencer sourcing for upcoming events and promotions.
- Manage your social media accounts.
- Create content calendars and campaigns for your social media accounts by analyzing trends and your audience.
- Graphics creation for your social media calendars and campaigns.
- Offer in-house or online training to you and your team about the latest trends.
- Manage paid Ads (Facebook, Google, Bing and more).
- Community engagement (Respond to all inquiries received on social media and create ongoing engagement).
- Set up your social media accounts on various platforms.
AND MUCH MORE………….
So, why hire a Toronto social media manager you ask? You owe it to yourself and your business to see the best possible results. A social media manager will allow you to have a solid online footprint, your online reputation will be managed, and truly, the sky's the limit!
So Toronto, are you ready to take your business to the next level?
Let’s talk! firstname.lastname@example.org