A content creation and marketing strategy is a necessity for any business in today's world. However, with so many different areas to explore, and tons of content already out there, the process of creating content can get quite overwhelming.Read More
Studies indicate that video marketing will control 80% of Internet traffic by 2020. If you haven't yet invested in video marketing, it's the right time to make a move and start creating your video marketing strategy. Read this article to learn the best tips to leverage video marketing in 2019.Read More
By now, every business – large and small – knows about the importance of social media for creating brand awareness, improving your customer service efforts, and creating a positive user experience. Read this article to learn why you are missing out if you are not leveraging Pinterest for your business.Read More
When Pinterest was founded in 2010 it was widely seen as a digital scrapbook or vision board. Today, although it is technically a search engine, it is seen as one of the biggest social media platforms. Learn the best tips to drive website traffic.Read More
How can Pinterest take your business and marketing to the next level? Read this article to learn more and discover 5 Pinterest Tips to Take your Business to the Next Level.Read More
You've probably seen various entrepreneurs and bloggers talk about Tailwind and how they love using the platform because of its effectiveness, and how helpful it's been for their business.Read More
Pinterest success doesn't happen overnight, but there are steps that you can take to ensure that it happens faster than expected. A bit step towards your Pinterest success is to be mindful of what you need to STOP going.Read More
Have you ever noticed that people and businesses with high social media engagement grow at the speed of light? It should be no surprise.
Engagement is one of the best growth hacks on social media.
A SILENT ACCOUNT IS ALMOST THE SAME AS A NON-EXISTENT ONE
Sounds harsh, doesn’t it? The fact is that social media engagement is also a form of customer service. Through customer service, we create a dialogue on the phone or by e-mail.
With social media engagement, we engage with existing and prospective followers that may, in turn, become customers.
This is why engagement is critically important on social media. You simply do not know when you could be missing out on the next big-ticket client, or even a dream investor.
Social media engagement growth hacks
One of the most efficient ways to keep your audience engaged is to create a dialogue with them.
This is also one of the easiest ways to attract a new following. It’s also an excellent way to entice your current audience to share your posts.
CREATING A DIALOGUE WITH YOUR FOLLOWERS IS THE MOST EFFICIENT WAY TO KEEP THEM ENGAGED
1. Use your posts to ask questions
Maybe you are having a hard time deciding between business headshots. Maybe you want to know how many of your followers have read a particular business publication.
Consider asking them about their goals. You can ask them to share a business milestone or even advice.
ASKING A QUESTION IS ONE OF THE MOST EFFICIENT WAYS TO CREATE DIALOGUE AND KEEP IT GOING
Once they respond, keep engaging. Answer and ask more questions to show that you are interested in what they have to say.
The higher the engagement the post receives, the higher the chance it will be shared.
2. Join a Twitter chat
If you are using Twitter, you’ve probably seen at some point how popular dialogues are on Twitter.
You can find current and upcoming Twitter Chats by searching the hashtag #twitterchat on Twitter.
Then join and chat away. This is an excellent opportunity to create engagement, gain a new following, and bring curiosity to your page.
Generally speaking, someone needs to see your ads, social media accounts, and interactions many times before they become interested in your products or services.
3. Create dialogue on Instagram
Instagram is one of my favorite[AS1] tools to find new clients. The Instagram community is growing by the minute, and you can be a part of it too!
I’ve increased my Instagram following by 5500 followers since September.
To some, that may not seem a significant number, but when we are talking about 5500 engaged followers who are regularly active on your page, that speaks volumes!
One of the easiest ways to create social media engagement on Instagram is to either ask a question in your post copy or create a text graphic which asks a question.
My favorite is asking my audience about their social media or business goals. I love the encouragement and community feeling it creates
Another great way to direct an audience back to your page is to regularly communicate on pages of people and businesses that you admire. This increases your chances of getting featured, mentioned, and tagged in various posts.
This increases your chances of getting featured, mentions and tagged in various posts.[AS2]
YOU SHOULD ALWAYS RESPOND TO INSTAGRAM COMMENTS
So, how does social media engagement measure up to traditional customer service?
That’s simple! As mentioned above, social media engagement is a form of customer service. The world is watching, and how you will be perceived is entirely up to you.
This article was originally published on AlphaGamma.eu
Pinterest can be your business best-friend, and yet is still an under-discovered tool. Read this blog to learn the best tips on using Pinterest for your business.Read More
It's no secret that I love organic social media growth. Here are a few tips that you can implement to help you with your efforts. Remember, a great social media strategy that nurtures your audience should help you grow your following organically. Use these tips alone, or in complement to your strategy.Read More
Social Media User Experience #MarketingAMA! Ask Me Anything!
Social Media tips for recruiting agencies! If you are an employment placement/recruitment agencies, social media is your best friend to showcase what sets you apart from the competition. Read our article to learn more.Read More
Creating content on social media can be overwhelming, where you do start? What do you post? How often do you post? Read my latest article to learn how to create a social media content calendar.Read More